IO3 – Agri-food SMEs International Sales Check-Up Model
A Check-up model is a tool to guide SMEs in the agri-food sector to define their strategic paths for improving commercial processes, based on the current and prospective development potential of companies that are not fully exploited, in terms of commercial performance.
S.M.a.R.T has developed a Company Check-Up model. It will be tested with the involvement of the piloting students with a view to fine-tuning, allowing the acquisition of an organic and analytical knowledge of the commercial performance of SMEs in the agri-food sector in partner territorial contexts, in terms of results, turnover, margins, among others.
The Check-Ups will allow the beneficiaries to strengthen their possession and adoption of the distinctive skills of international sales processes, thus acquiring greater awareness of the specialization achieved, allowing them to carry out research action/activity with a high professionalizing content. In particular, the analyses conducted through desk research and company check-ups will allow the collection of useful information to map the strengths, weaknesses, threats and opportunities to be seized to develop an export plan capable of guiding SMEs in the agri-food sector to define strategic paths for the international projection of the business.